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Chess card leads company culture China business internationalization and patriot
From;    Author:Stand originally
Since after our country executed decapitate to open policy 1978, especially after in Comrade Xiaoping the make one's rounds austral 1992 speaks, not only state-owned company of China got rapid development, at the same time also be pregnant with large quantities of one civilian battalion companies that had had certain dimensions a batch nowadays. Now, these enterprises are in maintain the momentum that continues to develop quickly in home at the same time, had begun to develop the journey of the international market. Famouser now have associate, sea Er, TCL, China the delegate that becomes internationalization of Chinese inland enterprise to wait a batch of enterprises a moment. Plus grand base such company that has acquired huge success on internationalization road, ” of “ China business causes attention more and more on international arena, to the Chinese nation, this is our pride. Today, the company that still one batch is approved already or the journey that prepares to set foot on internationalization, doing the “ homework ” of internationalization ahead of schedule is very important very, and the conflict of the culture of China and foreign countries that this learns how to solve internationalization road admiral to encounter among them is a very important “ obligatory course ” . The essence that resolves culture conflict is thing annex, and the concept that place of chess of patriot of information of this formal Hua Qi contains.


To China banner information,
He is having development history of 12 years, patriot MP3 listens into city to realize home market one year to have namely only rate the first, successive already be far ahead of two years of sales volume, forestall this domain is as long as 4, long numerous Korea brand of 5 years is swung in jian hou mian far, become IT to consume kind of electronic product domain first precede the ethical brand at numerous international adversary. Hua Qi began the step of internationalization 2003, meet a challenge actively, had had Singapore Hua Qi and French China standard at present two abroad branches. China banner information was in a company 2003 in-house establish patriot chess culture, established club of Beijing patriot chess, nowadays every. The “ that the person of familiar Hua Qi knows to ensure Hua Qi is successful 6 win “ concept, hua Qi has put forward Hua Qi now the road of internationalization will be relied on henceforth with the 6 chess culture that win a concept to be guidance. This is Hua Qi is in for the culture that internationalization road admiral will encounter henceforth conflict prepares. Why the force that Hua Qi takes culture seriously so? It why solve culture to conflict is so important to why solve culture to conflict? Why should put forward patriot chess culture?

Culture, press Huofusitede of director of institute of Holand culture cooperation (G. Hofstede) the professor's viewpoint, the psychological program ” with the collective “ that culture is the person in an environment (Collective Mental Programming) . Culture is not a kind of individual feature, the psychological program with a lot of person mutual place that have identical education and experience of life however.
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